We have a wide array of educational sessions waiting for you at AFP ICON 2024. Whether you want to master leadership, relationship building, securing the gift, trends and innovation, or all of the above, AFP has the latest and greatest information to unlock your fundraising potential.
Donor centric fundraising states we should center donor interests, motivations, needs and values. In doing so, do we ignore the needs of the communities we serve? What is the downside of donor centric fundraising? Learn how to identify the problems of the improper application of donor centric fundraising.
Frustrated that your board isn't diverse like your community? Aware that this lack of diversity is directly impeding your fundraising? This session will tell you exactly what a fundraiser can do to make change happen!
Learning To Speak about Love in Fundraising: New Research from 2023
At the core of the root of philanthropy is the notion of love. Yet, in fundraising we frequently default to the language of money or support. This session will explore how growing love can not only build the wellbeing of our supporters it can also double giving.
Building the House: Applying Project Management Principles to the Grant Proposal Process
From the foundation to the interior, building a house requires that certain steps be taken in the correct order. Learn how to "build the house" correctly and apply the principles of project management to submit an intentional, organized, cohesive multi-year, large-dollar, or Federal grant proposal.
Making Sense of Fundraising: What’s Working in ’24 and More
There are dozens of different industry trend reports - how do we make sense of what's a bright shiny object and what really works? In this session we'll review all the trends, discuss what's working, and workshop a plan you can implement to make the most of fundraising research.
Eligible for 1.25 ACFRE credits in Leadership and Management
Influencing and Informing Your Organization’s Vision for Philanthropy (Presented by Advancement Resources)
Have your colleagues ever approached you with a shopping list of funding priorities and a directive to “go get the money”? Too often in healthcare philanthropy, our organizations understand only in part how to apply the power of philanthropy to achieve our goals. In this panel discussion, learn research-based best-practices for redirecting conversations with clinicians, executives, and others; building trust; and securing a seat at the table in hospital or system priority-setting discussions. Use data-driven strategies to help achieve lasting outcomes for your organization’s important work.
The Status of Canadian Fundraising Report: Current Trends, Examples and Advice to Drive Growth (Presented by Blackbaud)
Join Blackbaud to explore how fundraising is trending in Canada. Our annual Status of Canadian Fundraising Report shares insights from 500+ fundraising professionals on income, fundraising performance, digital transformation and more. In this session, we draw from these research findings to understand what's driving nonprofit organization's success, and provide real-world examples, actionable advice and tips on best practices to help your nonprofit organization achieve sustainable growth – even in a challenging economy.
Strategies for Indigenous Engagement in Fundraising: Lessons Learned and Shared (Sponsored by Veritus Group)
Learn how to collaborate effectively with Indigenous peoples, communities, and donors by exploring the largest fundraising campaign for First Nations Peoples in Canada. Discover strategies for aligning donor and indigenous objectives through building relationships based on trust, centering Indigenous voices, and mindful messaging to make a positive impact together.
Inspire and Influence Others to Act: Get Out of Your Head. Get Into Your Heart
Do you need someone to support your organization? Are you trying to get others excited about following your lead? Do you have an idea that you want others to get behind? In this session, we will teach you a framework to communicate more effectively to influence others, to refine your storytelling and access and leverage your secret weapon - your authentic voice.
Making the Ask- using neuroscience in your solicitation
Leave old-school moves management behind and use the latest thinking in neuroscience in your major donor fundraising.
Discover 20 science-based tools to engage your prospect while soliciting your next major gift. The session is almost entirely interactive under five broad headings- Passion, Proposal, Preparation, Persuasion, and Persistence.
When the Going Gets Tough, The Generous Get Going: How Market Shifts Affect Charitable Giving
Fundraisers are challenged in both bull and bear markets. In this session you will learn practical ways to engage donors during economic downturn and upturn, including the psychological and sociological factors that prompt transformational gifts to your organization.
Being a fundraiser doesn’t prepare you to be a leader. Often though, career advancement only comes from moving into a leadership role. Join an interactive workshop to identify the skills needed to advance, how to prepare for a leadership role, and what to do once you get there.
Empowering Communication Strategies Within The Disability Sector
People with disabilities constitute the nation's largest minority group, and the only group any of us can become a member of at any time. Learn perspective and communication techniques to be the best ally possible, and to enroll and inspire 10% of the world's population into your mission.
Hacking Human Wetware - The Art and Science of Neurophilanthropy
wet·ware (n): the brain, especially respecting computational capabilities and decision-making processes.
Eric and Eryn-Faye will leverage their combined 40 years of work, education, and hundreds of millions of dollars raised to help you explore the emerging field of neurophilanthropy, the confluence of neuroscience, psychology, and sociology within fundraising.
Blockbusters get all the press. But even in Hollywood, there’s a lot that happens before the opening curtain. Join us as we look behind the scenes of how philanthropic producers (AKA fundraisers) partner with leadership talent. Together we’ll discuss how cast and crew work together to build a giving culture.
Eligible for 1.25 ACFRE credits in Leadership and Management
Preparing Before, During, and After for Stellar Engagement (Presented by Advancement Resources)
Engagement makes the world turn in healthcare philanthropy—but are you fully leveraging the opportunity that intentional, strategic communication and engagement strategy provides? In this session, panelists explore how they prepare for and execute thoughtful communications and follow-up with potential donors in order to ensure that each touch point is maximized for optimal effectiveness in increasing commitment and meeting your hospital’s goals.
Fundraising Intelligence: The New Standard in Modern Fundraising (Presented by Kindsight (iWave+ UCInnovation + NOS)
Giving is shifting, competition for funds is increasing, and retention is at an all-time low. Now more than ever, it is imperative for organizations to embrace personalization and individualized approaches to donor engagement. But how do you do this with limited resources and a wide range of diverse responsibilities?
Join us to dive into the new standard of modern fundraising; fundraising intelligence and the transformative power of big data, automation, and AI. Learn how to optimize efficiency, overcome resource constraints, and deliver a personalized engagement experience to every donor, thus empowering your organization to thrive in an ever-evolving nonprofit landscape.
From Click to Impact: Enhancing Your Online Donation Journey (Presented by Bloomerang)
Imagine if your nonprofit could retain just 10% more recurring givers than the industry average. Not only would this boost your fundraising efforts and help you reach your goals, but achieving this is as simple as focusing on online giving tools and best practices.
During this panel discussion, we will explore insights from Bloomerang’s Donor Experience Report. This report analyzed the online giving interactions of over 300 nonprofits, where we made $25 donations to various organizations across the U.S. and carefully monitored the outcomes. We will provide practical advice on enhancing your donation process, optimizing your landing page, crafting impactful receipt emails, perfecting your thank yous, and executing effective follow-up strategies.
Alice Ferris, ACFRE, CFRE, MBA, AFP Master Trainer
Sun, Apr 7, 2024
4:00pm - 5:15pm
Room 601 A/B
Taking Care of Your Workforce: Innovations in Mental Health Care
A key part of an organization’s success is the strong mental health and wellbeing of its workforce. This session will address the state of mental health and its connection with corporate prosperity. We will then examine innovations that can elevate menial health in the workplace.
Treat Stewardship as the Year-Long Celebration of the Gift- and Here's How to do it!
After working hard to secure a gift donors deserve more than just a thank you letter! We'll take a journey on how to stay in touch with donors, sharing the impact of their gift through powerful messaging and engaging others, all leading to stronger relationships, happier donors and bigger gifts.
Fill your Prospect Pipeline: Internal and External Methods to Finding Your Next Major Gift Donors
Internally, your next individual major gift donor is probably already connected to your organization. Understand how you can mine your database to develop your pipeline of major gift donors.
Externally, what happens if there is still a gap? Discover resources “out there” to identify viable major donors to your organization.
Faith, Fundraising, & Death - 3 traditions, unlimited questions
A trio of Jewish, Muslim and Christian fundraisers explain what you need to know about legacies giving plus customs about death and giving. Bring your questions, there are no dumb ones! A safe space to talk about death, faith and money is a gift we offer to the fundraising community.
Get Q’d In! Advance Your Mission by Engaging LGBTQIA+ Donors
1 in every 6 Gen Z-ers, 1 in every 10 Millennials identify as LGBTQIA+. As a professional gay fundraiser for LGBTQIA+ nonprofits on opposite coasts, Matt will guide participants through LGBTQIA+ cultural competency, queer donor motivations, and best practices to find, engage, and cultivate these donors in your community.
The New AFP Code of Ethics-Understanding and Using it.
Join us for a hands-on workshop exploring the future of the AFP Code of Ethical Standards and Principles. The new Code will feature a renewed focus on inclusivity and today’s fundraising environment.
“The Code is subject to change and approval by the AFP Global Ethics Committee and AFP Global Board of Directors.”
Eligible for 1.25 ACFRE credits in Ethics, Accountability and Professionalism
How to Convert Fans to Donors - A Fundraisers Guide to Social Media
The increase in digital programming and social media use has changed the way nonprofits raise money, build communities, and advocate for their causes. In this session, we'll discuss how to take people from passive fans to passionate supporters and create social media content that actually converts.
Women’s Leadership Journeys: Success in the face of organizational design, diversity and imposed imposter syndrome
Using a storytelling style, join in the conversation of common leadership challenges as four women reflect on their journeys to executive C-suite roles, attaining success for their organization and their careers.
Eligible for 1.25 ACFRE credits in Leadership and Management
Earn More Customers (Yes, We Said Customers)- (Learning Lab) Presented by Fundraise Up
Discover how viewing donors through the lens of 'customer experience' can revolutionize your fundraising efforts. In this session, we'll compare e-commerce strategies to donor engagement, applying Fundraise Up's features to enhance satisfaction and retention. Embrace the paradigm shift: donors are discerning consumers who demand excellence. Elevate their journey, exceed expectations, and watch your support network grow.
How to engage with Latinx Community and thrive! (Sponsored by Veritus Group)
Latinos are projected to maintain the highest labor force participation rates among racial or ethnic groups, and by 2021, the Latino gross domestic product (GDP) will reach $1.7 trillion (a quarter of the U.S. GDP). Do you know how to engage with them? Join me!
Capital Campaigns: Top Trends and Best Practices to Help You Plan a Successful Campaign
Is there a capital campaign in your future? If so, don't miss this groundbreaking session with campaign expert, Amy Eisenstein, ACFRE, as she shares the latest trends and best practices for planning an effective and efficient capital campaign. You'll leave with practical tools and resources to use right away.
Leveraging Logic Models to Elevate Your Grant Writing and Reporting Prowess
Wrangling program leaders to identify and articulate goals, measure results and uniformly report impact is often a grant writers greatest struggle. Learn how the use of logic models can transform your grant writing activities from chaotic to calm and enhance your organization’s culture of philanthropy in the process.
Culture Shock: Understanding Death Rituals and Superstitions in a Diverse World
In today’s culturally aware society, having rich legacy conversations with donors requires understanding their customs and superstitions surrounding death and dying. This session will cover some of the main diaspora cultures in North America so you can feel better prepared to engage with donors in a culturally-sensitive way about legacies.
Why difficult ethical questions and dialogue are vital for a robust organizational culture
In a polarized time and world, do we avoid difficult ethical conversations? Just the opposite, we dive in headlong, immerse ourselves in it, and come out with confident shared ways to move forward. In this session, we will attempt to find out how!
Eligible for 1.25 ACFRE credits in Ethics, Accountability and Professionalism
Leverage Top Trends for Engaging Your Healthcare Philanthropy Board (Presented by Advancement Resources)
Research shows that donors who are involved in a volunteer capacity with nonprofit organizations they care about are likely to give more than twice as much financially than those who are uninvolved. In short, volunteers are our most committed supporters—yet do we fully leverage the opportunity afforded by their commitment and expertise? In this dynamic session, explore five strategies for ensuring board members feel appreciated, fully utilized, and deeply engaged.
Transform Your Relationships: How to Turn Volunteers and Donors Into Super Supporters (Presented by Bloomerang)
Volunteers play a vital role in the success of nonprofits. They generously offer their time and expertise and can even become dedicated donors. Research reveals that volunteers are 80% more likely to make larger donations than non-volunteers. Additionally, those who volunteer and donate have a significantly higher retention rate. This panel discussion will utilize data and live examples to explore the correlation between volunteers and financial donors.
If you're hesitant to ask your volunteers to become donors or vice versa, this session is tailored to address your concerns. Join us and unlock the full potential of your volunteers and donors without leaving any untapped opportunities behind.
Join an engaging conversation about being a Black Man in fundraising. This will be a safe space to talk about real situations and outcomes. Are you open-minded and want to learn how to be more aware of situations? Be ready to listen, learn, and share!
Fundraising goals are often fill-the-gap numbers. The finance team created a budget and worked backwards to determine the fundraising goal. As a profession, we know how well this works! Let’s change that process. This session gives development professionals the knowledge and tools they need to build meaningful goals and budgets.
Unlocking the Potential of Donor Advised Funds: Insights from the National Study on DAFs
Discover the potential of donor-advised funds (DAFs) in your fundraising strategy. Join us for this interactive session based on the groundbreaking DAF Research Collaborative study. Learn how to engage DAF donors, identify DAF giving strategies, and create customized solicitation plans. Transform your fundraising and better serve your donors' philanthropic goals.
Must Wear Pants: Legacy Events Coming out of Covid
Virtual events during Covid enabled guests to attend from the comfort of their homes wearing cozy athleisure. We’ll share how a legacy event went a pre-pandemic in-person decline to a virtual upswing, and convinced guests that the renewed in-person event was an exciting new way to engage with the organization.
Stewardship: Why We Need to Say Thank You" So Many Times
Saying thank you to donors should be easy yet many fundraisers are left wondering why they didn't get the next gift, a bigger gift, or any response from their loyal donors. What are we doing wrong? This session will discuss different ideas to meet the donors needs.
Mastering the Art of Year-Round Donor Engagement: Strategies to Acquire, Retain, and Inspire Donors (Presented by GiveSmart)
In a landscape marked by dwindling donors, retention, and engagement, it's time for bold steps toward sustainable growth. Join us to learn how to identify donor gaps and opportunities, implement a year-round fundraising approach, and expand your donor base to raise more in 2024 and beyond. Learn how to understand your fundraising outcomes and how they fit into your organization’s overall financial puzzle to identify potential fundraising opportunities and donor segments. Walk away with actionable fundraising insights and real-life nonprofit fundraising campaign ideas.
Why Direct Mail + Digital is the Perfect Pairing to Recruit Young Donors (Presented by Sylogist MISSION CRM)
The excitement of receiving and reading the mail has shifted from the inbox back to the mailbox and surprisingly, this wave of enthusiasm is led by the Millennial, Gen Z and Gen X cohorts. Join us for an interactive discussion with industry experts who are riding the wave and seizing the opportunity to reimagine a new future for direct response to reach new cohorts by leveraging the latest innovations and insights.
(CANCELLED) Exploring the Influence, Trends, and Education of the Hispanic and Latinx Community in American Philanthropy
Join Anthony for an insightful discussion that delves into the dynamic world of philanthropy within the Hispanic and Latinx community in the United States. This session aims to shed light on the profound impact, evolving trends, and the crucial role that education will play in shaping the philanthropic landscape among this diverse and vibrant demographic for years to come.
Just Do It!: Kickstarting Your Inclusive Fundraising & Communications Practice
1 in 4 Americans are disabled. 20% of Generation Z are LGBTQ+. The BIPOC-identifying population grows yearly. Inclusion cannot be an aspiration; it has to happen now. Informed by lived experience, Queer fundraiser Ali Kane and Hard-of-Hearing social media expert Katie Norton offer proven practices, prioritizing accessibility, representation, and intersectionality.
Navigating Donor Journeys: Strategies for Engaging Nonprofit Supporters - (Learning Lab) Presented by Microsoft
In the dynamic landscape of nonprofit fundraising, understanding and optimizing the donor journey is paramount. In this Learning Lab session, we’ll delve into ways that Microsoft solutions can help your fundraising team streamline the journey building process, create meaningful connections with supporters from acquisition to long-term advocacy, and build stronger connections.
Looking to upgrade your volunteer program?
Come learn & dialogue on how you can elevate the experiences your volunteers have with your organization - while maximizing the nearly $30 we save due to their gift of time.
Building Healthy Relationships Inside Your Organization to Best Serve Donors
When it comes to relationship management, fundraisers often focus on prospects and donors. Equally as important is building relationships with colleagues inside your organization to best serve your donors. In this session, we’ll explore how best to manage relationships with supervisors, program staff, and board members to maximize mission impact.
Less Attrition, More Funds Recipes to Improve Stewardship and Philanthropic Culture From Donors and Boards
Dynamic, Intercultural, and Practical Session, Presented by speakers from Brazil and Mexico. Less Attrition, More Funds Recipes to Improve Stewardship and Philanthropic Culture From Donors and Boards will be the essential message. The importance of the key concepts of leadership, philanthropic culture, and stewardship will also be reviewed to overcome burnout and be successful in the fundraising plan.
Finding your best legacy prospects can be challenging and time consuming. In this session, you’ll learn about simple solutions that you can implement that will have you spending less time searching and more time converting legacy prospects into legacy donors.
Realigning fundraising for the "dollars up, donors down" era
The “Pareto Principle” (80/20 rule) is still referenced for fundraising planning, if only to assert that it no longer holds. Using Fundraising Effectiveness Project data participants will explore a new “principle” based on current gift distributions (fewer smaller gifts, more larger ones) while also experimenting with other new planning tools.
Eligible for 1.25 ACFRE credits in Current and Prospective Donor Research
Chasing Money, Power, Respect and the Uncharitable Impact of Inequitable Fundraising
Presented by a national award-winning change agent for equitable philanthropy, this session challenges how fund development can contribute to inequity and harmful dominant cultural norms. While providing solutions to: engage a broader donor base, attract diverse talent in the field, and build authentic collaboration and deeper engagement with directly-impacted populations.
Learn About The Advanced Credential in Fundraising, Its time to Get Involved in ACFRE
The Advanced Certified Fundraising Executive (ACFRE) credential recognizes individuals who have demonstrated:
Join us for a lively and informative session to learn “all about” the ACFRE process. Members of the ACFRE Board will explain the process and ACFRE’s will answer your questions.
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Corporate Giving Officers’ Top Ten Turn-Offs, Straight from the Donor’s Mouth
Corporate giving officers are inundated by nonprofits asking for money. But do nonprofits really know what these corporations are looking for, and what turns them off? In this session, Michelle Cramer will facilitate a candid conversation with two corporate giving officers, one being her daughter, and they’re holding nothing back.
Predictions and Personalization: Leveraging AI to Supercharge Your Nonprofit through Precision Philanthropy (Presented by DonorSearch)
Explore the transformative power of AI in philanthropy with 'Predictions and Personalization.' This presentation unveils how nonprofits can harness artificial intelligence to personalize donor engagement, optimize fundraising strategies, and predict giving trends. Learn to leverage precision philanthropy through a practical blend of Predictive and Generative AI for amplified impact.
Digital Marketing & Fundraising in 2024: How To Align Campaign Strategies To Maximize Results (Presented by Feathr )
Digital Marketing & Fundraising in 2024: How To Align Campaign Strategies To Maximize Results
In a world where digital interaction is paramount, nonprofits face the constant challenge of standing out and making a meaningful impact.
In this session, we’ll explore which trends in digital technology genuinely matter for nonprofits and how these can be leveraged to maximize impact.
We'll delve into:
How to create digital fundraising campaigns that resonate with today's easily distracted donors, ensuring your message cuts through the noise.
Practical tips on boosting your nonprofit's digital and social media advertising, email marketing, and search marketing strategies to enhance donor engagement and acquisition in 2024.
Real-life examples from growing nonprofits that have successfully implemented an omnichannel strategy to elevate their digital fundraising outcomes.
Join us to sharpen your digital fundraising strategy and enhance your nonprofit's digital presence.
Whether your goal is to attract new supporters, strengthen bonds with current ones, or boost your online impact, this session is your key to success in 2024.
From Talk to Walk: Building a Diverse Donor Base through Authentic Partnerships (Presented by the Alford Group)
Forget "donor engagement" myths. The time has come to build authentic partnerships with donors of color, whose passion and dedication can transform your organization. This session isn't just about buzzwords - it's about actionable strategies from experts and donors themselves.
Learn how to:
Go beyond tokenism: Discover effective ways to identify and connect with diverse donors on their terms and values.
Break down the barriers: Create an inclusive environment that fosters genuine engagement and is rooted in trust and mutual respect.
Spark lasting commitment: Hear firsthand from donors on what ignites their passion and fuels their giving.
Come join us in creating a movement, not just a moment by discovering how to create a sustainable relationship model that embraces the power of diverse voices in driving meaningful change for your organization’s mission and making the world a better place for ALL people.
Activating Board Engagement (Learning Lab) Presented by CCS Fundraising
Have you ever found yourself asking how to engage your Board in a more meaningful way? This session tackles exactly that question by sharing how intensive efforts to better engage Trustees, took root with unique nonprofit Boards across various sectors to generate more meaningful and active engagement of Board.
From Young Pro to Emerging Leader: How to maximize AFP to build your career!
What we are hearing: “Emerging Leaders are jack-of-all-trades, masters of none.” With a projected 10-year growth in the fundraising profession of 14%, emerging leaders need to strategically maximize their growth potential. Hear how four young, diverse professionals catapulted their careers by maximizing their professional experience to become leaders.
Corporate Partnership: Handling the Hard Questions
Exclusivity, removing company logos and saying no to employee volunteerism are just a few challenging conversations that charities have with their corporate partners regularly. Learn the mindset and approach you need to tackle these conversations and using real-world examples, we will define a clear approach to respond.
Be Bold Better: What It Takes To Create Transformational Gifts
This highly interactive session will deepen participants’ understanding of what transformational giving is and how they and Board partners can develop the skills and actionable tools to create transformational gifts through concepts like BIG VISION, Signature Language, Bold Listening, the Science of Rituals, and leave invigorated to Be Bold Better!
How Capital Campaigns are Changing and What You Can Learn from National Organizations’ Experience
Leaders from three large, national organizations (ACLU, Planned Parenthood Federation of America, and UNICEF USA) will describe how their national capital campaigns have differed from other campaigns, and what innovative lessons and new approaches can be applied to all capital campaigns to make them more successful.
AI for Fundraising: Your Quick-Start Guide (Presented by Microsoft)
AI seems to be everywhere, but how is it relevant to your development team? In this session, we’ll walk through a “day-in-the-life” of a fundraiser to explore how AI can help you:
Identify high-value prospects who are most likely to donate to your organization based on their past giving history and other factors.
Personalize donor communications by analyzing donor data and providing insights into their preferences and interests.
In this panel discussion, Rachel D’Souza will facilitate a spirited and informative discussion with members of the CCF Global Council to explore learnings from and experiences in the movement, and how including CCF’s core principles in your organization’s fundraising strategy can lead to larger contributions and more committed donors/funders.
Engaging Diverse Donors and Cultivating an Inclusive Donor Base
Are you looking to develop a more inclusive donor program? Join to learn about the strategies and insights gained from high-profile inclusive fundraising campaigns that launched the Smithsonian National Museum of African American History and Culture and the Obama 2008 presidential campaign.
Manage and measure your impact as a strategic asset
Do you want to leverage your environmental and social impact to mobilize resources more effectively? Are you looking to measure and communicate your current impact better? In this session, we will help you create impact management plans that engage your stakeholders, meaningfully measure outcomes, and strengthen your fundraising strategies.
With a great story comes great responsibility: A case study of ethical and trauma-informed storytelling
Join this session to learn about creating space, safety and equity in storytelling with vulnerable populations. Using the YWCA Regina’s capital campaign as a case study, we’ll discuss telling truthful and accurate stories while ensuring the dignity of all involved.
Eligible for 1.25 ACFRE credits in Ethics, Accountability and Professionalism
Post Give Day Tips to Amplify Donor Loyalty (Presented by Fundraising Academy)
Give Day Campaigns provide an opportunity to demonstrate donor loyalty and identify new supporters. Does your organization have measures in place to nurture new relationships or will your new prospects be lost in your database until next year? Your organization’s response to these questions are vital for long-term sustainability. This session will explore qualitative and quantitative measures to sustain and upgrade annual donors to major gift donors.
Building the Future Mid-Level and Major Donors (Presented by Blackbaud)
Nonprofits are overwhelmed with the level of fundraising they need to do to keep up or even break even. Incoming funds are concentrated on major donors while the middle and small donors are disappearing. The average new donor retention rate is 45%, so it is difficult to know what strategy to employ.
We want to focus on one problem: How to attract and keep younger donors and build the future of loyal mid and major gift donors.
Giving in the workplace has transformed in this century. In today’s landscape, it’s become a tactic for employee engagement and retention and even marketing or brand image strategies.
For nonprofits, workplace giving has the potential to attract younger donors with means (the average age of employees in corporate America is 38, and the average yearly donation is $1,250).
Workplace giving has a corporation’s communication and marketing power behind it because they are using this type of programming to enhance its brand image and keep employees. It also has the element of donor engagement because a key element of workplace giving is the act of volunteering. It encourages collaboration among employees and gives nonprofits an opportunity for donors to really get to know you. Workplace giving also has the amplifying power of a company match for both donations and volunteer actions; and, in many cases, another boost from corporate foundation grants. A majority of workplace giving is inspired by local actions which encourages a closer connection between a donor and the nonprofit.
Estimates of giving through the workplace in 2023 were $5B. But much of what companies have set aside for charitable gifts is left on the table. It’s estimated that between $3 and $7 billion have gone un-donated.
Smarter Fundraising: Leveraging Technology to Raise More Money More Efficiently(Learning Lab) Presented by Huron Consulting Group
Join Emily Eakin, a seasoned industry professional and expert in nonprofit technology, for an enlightening session on leveraging new technology. Explore how Salesforce Data Cloud, Nonprofit Cloud, and AI are reshaping nonprofit fundraising. Discuss real-world use cases and discover how to effectively integrate technology into every stage of the fundraising process, from donor identification to stewardship and retention. With interactive discussions, this session will empower you to harness the full potential of cutting-edge technology and drive positive change for your organization. Don't miss out on this opportunity to elevate your fundraising strategy and raise more money more effectively. Let’s demystify tech together and uncover how it can revolutionize your fundraising efforts!
Data-Driven Do-Gooders: Unleash Your Nonprofit's Superpowers with Data
Achieve fundraising success with data-driven decision making! Join Maggie Dubyk and Meena Das for expert insights on using data to set and measure achievable goals, understand donor behavior, and more. Get real-life examples of how nonprofits have used data to succeed and level up your nonprofit game!
Learning from the Present to Prepare for the Future of Volunteer Engagement
The modern volunteer is changing. Are you ready to change with them? Join us to explore the past, present and future of volunteer engagement in an interactive session packed with tips for meaningful community engagement and tools to advocate for successful volunteer participation.
What Not to Say to Your Donors, Eh? (And What to Say Instead)
Why give you money? Why you and not someone else? One thing: words. Without knowing it a reader thinks... "Wow, they really get me. Sign me up for some of that!" Come strike a memorable chord in a noisy world. Your donors long for it. Your bottom line demands it.
AI in Fundraising: Enhancing Efficiency and Impact while Ensuring Accountability
In this interactive session we'll explore how to ethically incorporate AI into your fundraising workflow while ensuring accountability. Learn about potential risks and challenges associated with AI integration in fundraising and best practices to manage them. Join us to discover how AI can help enhance your fundraising productivity.
Thinking Big Around Legacy Giving for Growth & Long-term Connection
Legacy marketing is about a values connection and understanding donor needs/motivations. This session will provide new insights into how to make these valuable connections, what is working to inspire people to take action and how you can harness the power of legacy to grow your programs and deepen relationships.
Continuing the Conversation on being an Equitable, Inclusive, Diverse Leader
To take on the biggest problems, all need to lead in an inclusive, diverse and equitable manner. This session will focus on the leadership skills you need for personal and professional success. These diverse leaders on the panel live their lives with IDEA everyday. Learn how you can as well!
Big Donors Love Big Ideas: Vision & Innovation Leading to Major Gifts
Since big donors love big ideas, nonprofits need to cast vision and innovate to devise the major opportunities that captivate major gift donors. An easy-to-use framework for identifying a compelling vision, a six-step innovation process, and a paper clip will strengthen your ability to craft big ideas for big donors.
Hidden Gold: How Monthly Giving will build donor loyalty and improve donor retention
Join Harvey McKinnon, author of three books on monthly giving and one of North America's leading experts on the subject, and Jas Jhooty, who led one of the largest monthly giving programs in Canada and learn how to create lifelong donors through recurring giving
Using the Power of Connections and Influence in Global Corporate Fundraising
Social initiatives are increasing within corporations due to the ESG agenda. Learn how to define the best strategies of relationship building and maintenance to connect your cause with businesses and make your nonprofit part of the impact companies want to generate. Corporate fundraising is waiting for you!
Becoming a Changemaker: How Fundraisers are Positioned for Advancing Equity
Fundraisers are changemakers. We identify issues, make connections, generate support, and solve problems. These attributes make fundraisers well-positioned for leadership roles helping advance inclusion, diversity, equity, and access in our organizations at any level. This session will share personal stories, identify skills and provide resources for your IDEA success.
How We're Transforming Our AFP Chapter Through a Commitment to IDEA
AFP Silicon Valley Board Members will share how they're transforming CA Chapters with the innovative IDEA Fellowship for diverse fundraisers. Learn about launching the program with provided tools and templates after a group discussion and interactive brainstorm about your Chapters commitment to IDEA.
Unlocking Donor Potential: Transforming Volunteers into Cause Champions through Relationship-Driven Fundraising (Presented by Fundraising Academy)
Volunteers are essential in every organization. They know your cause and support your organization throughout the year. They are your greatest advocates and possess linkage, ability, and interest in filling resource gaps. The question now is: Does your organization have a strategic plan to elevate volunteer commitment into meaningful financial contributions? Volunteers represent untapped potential as major gift prospects. If your major gift prospect pool currently overlooks this hidden treasure within your volunteer base, this session is for you. Join us to explore converting loyal volunteers into enthusiastic donors, unlocking a new dimension of support for your cause.
Emerging Trends in Fundraising Research (Sponsored by AFP Foundation for Philanthropy)
Join the AFP Foundation for Philanthropy for an engaging panel discussion with fundraising scholars from around the country. Learn about their cutting edge research - both recently published and in process - and consider how it can be applied to improve your fundraising.
Let’s create a board that’s fired-up, enthusiastic and ready to work. Discover how to change your board’s culture, build an internal culture of philanthropy, and create new involvement and commitment. You’ll learn 10 ways to Liven Up Your Board Meetings, and the Tough Questions to discuss with your board.
CANCELLED Engaging Meaningfully with Donors Through a Gift in Will Pipeline
Donor engagement is key to fundraising success yet charities fail to meaningfully engage with its most loyal, long-term donors, resulting in dwindling legacy programs. This research and data-driven deep dive will teach how to create love-filled marketing and engagement activities for every stage of your gift in wills pipeline.
Navigating Donor Expectations In a Smartphone World (Learning Lab) Presented by Fundraise Up
Showcasing Fundraise Up's robust mobile-centric features and user interface, designed to meet and exceed the expectations of modern donors. We'll highlight functionalities that ensure your nonprofit is equipped to provide a seamless and intuitive giving experience on any mobile device. Expect to learn about: - Mobile-optimized donation forms that increase conversion rates - One-click donations via Apple Pay, Google Pay, and other mobile wallets - Personalized mobile outreach strategies to engage new donor demographics - Real-time analytics and how they can inform your mobile fundraising strategy.
We will also discuss emerging demographics that are more likely to contribute when approached with mobile-friendly giving options. By understanding these groups and their preferences, your organization can tap into new sources of support and foster lasting donor relationships.
Tech for Impact: A Look at 2024 Nonprofit Trends (Learning Lab) Presented by Sage
As Managing Director for Sage in North America, Mark Hickman empowers U.S. and Canadian businesses by simplifying workflows to break down barriers and achieve growth. With more than 20 years of experience at the executive management and leadership-levels, where he consistently grew revenues at leading organizations, Mark brings a wealth of knowledge essential to successfully navigate the channel, partner, and SMB landscapes in North America. As a leader, Mark looks to empower colleagues, partners, and customers to seek out solutions through creativity and innovation.